This Is England
A conceptual shoot ahead of the World Cup centred around styling the England kits.

We wanted to create something that celebrates what we love about England, the diversity and many different cultures and backgrounds which make it up, a sentiment matched and represented by the England football team.

To do this we wanted to tap in to our creative network, and reached out to four stylists from varying backgrounds and gave them the brief of styling the new England kits for the World Cup in a way that is authentic to them.

Concept, art direction + graphic design by me.

Art Direction, Graphic Design, Edits
2026, Sense Of Sync