Nike x Office - The Queue
A mini series focussing on three characters who all end up in ‘The Queue’. We follow them on their journey through the day to get there - a simple narrative and fun way of showing off Nike’s Summer styles for Office.
Working with our team at Sense Of Sync, I helped develop this from pitching the idea through to production, including coming up with the stories, directing on shoot day and managing the final edits.
Working with our team at Sense Of Sync, I helped develop this from pitching the idea through to production, including coming up with the stories, directing on shoot day and managing the final edits.
Co Director, Graphic Design
2025, Sense Of Sync
Brand @officeshoes @nike Production @sense_of_sync
Director + Photographer @nas_abraham, Co Director @awm.photo, Co Director @rudihoo.studio, Production @gini.may
DOP @jules_philippi @lemonlizardproductions, 1st AC @justinillusion, Gaffer @lorenzoimages, Sound Tech - Jo-Anne Chisvo, Stylist @claudiabielestudio, Stylist Assistant - Eve Davies, Set Designer @woannaj, MUA @rebecca_k_abraham, Hair Stylist @idemikii, Hair Stylist Assistant - Miyashita Haruka, Photography Assistant @laurenhillsdon, BTS Videographer @melodymorson, Image Researcher @sedacaelafework, Retouch @stefanogiussani_retoucher, Video Editor @nathanjaydale @lemonlizardproductions, Video Post Production Co-ordinator - Pam Shipley @lemonlizardproduction, CGI @damidigital_, PA - Thomas Walker, Runner - Morgan Shepherd, Driver & PA - Scott Brickett @lambbrothersltd
Talent
Jess Cheng @thejesscheng @medeamgmt, Tatiana Mutonia @tatianamutoni @mmgmodels, Taylor-Kae Knott @taylorkaeknott @milkmodelmanagement, Babakar Ndiaye @babakar_ndiay3 @menacemodelmanagement
Director + Photographer @nas_abraham, Co Director @awm.photo, Co Director @rudihoo.studio, Production @gini.may
DOP @jules_philippi @lemonlizardproductions, 1st AC @justinillusion, Gaffer @lorenzoimages, Sound Tech - Jo-Anne Chisvo, Stylist @claudiabielestudio, Stylist Assistant - Eve Davies, Set Designer @woannaj, MUA @rebecca_k_abraham, Hair Stylist @idemikii, Hair Stylist Assistant - Miyashita Haruka, Photography Assistant @laurenhillsdon, BTS Videographer @melodymorson, Image Researcher @sedacaelafework, Retouch @stefanogiussani_retoucher, Video Editor @nathanjaydale @lemonlizardproductions, Video Post Production Co-ordinator - Pam Shipley @lemonlizardproduction, CGI @damidigital_, PA - Thomas Walker, Runner - Morgan Shepherd, Driver & PA - Scott Brickett @lambbrothersltd
Talent
Jess Cheng @thejesscheng @medeamgmt, Tatiana Mutonia @tatianamutoni @mmgmodels, Taylor-Kae Knott @taylorkaeknott @milkmodelmanagement, Babakar Ndiaye @babakar_ndiay3 @menacemodelmanagement